Design Fli
Hannah Herman, design + marketing

ABOUT

Oh hello. I’ve got some ideas for you.

I’m Hannah! Passion for design is what drives me. You’ll find me double parked, studying at the intersection between graphic design, visual marketing, interiors and user experience. Focused on pushing the bar of possibilities and embracing our differences to enhance product design and customer enjoyment.

Currently open to opportunities in graphic design, social media marketing, interiors, styling /staging, custom murals, and art direction.

Portland, OR

hannah@designfli.net

graphic design x social media x interiors

CV

EDUCATION

  • May 2012 / The University of Georgia, Athens, Georgia / Bachelor of Fine Arts, Emphasis in Interior Design

SKILLS

  • Floor Plans, Room Layouts

  • Art Curation, Product Photography

  • Graphic Design

  • Rendering, Hand Drafting

  • Customer Service, Relationship Management

  • Social Media Management 

  • FF&E Research and Procurement

  • Adobe CS5, Stageforce, Canva, AutoCAD

NOTABLE EXPERIENCE

JR INTERIOR DESIGNER / May 2022 - Dec 2022 / Loftium Inc. / Seattle, WA

  • Design Interiors for Short Term Rentals (STR) across multiple US markets

  • Create Educational Content, strategies and tools for hosts and homeowners to implement these designs

  • Create Re-designs of existing spaces within limited budgets to enhance exiting spaces and increase booking rates of STR

  • Create and curated written and visual content to enhance online STR bookings

  • Direct to Consumer communications to enhance design implementation and user experience.

  • Main Point of Contact and manager of Loftium’s Re-Design program

LEAD STAGER / April 2021 - May 2022 / First Impressions Staging and Design / Tukwila, WA

  • Design and implement high quality staging projects for vacant homes in preparation for sale

  • Curate projects to showcase each home’s advantages to target demographics

  • Direct the development and implementation of admin systems to create company cohesion and maximize efficiency

  • Evangelize company-wide adoption of warehouse inventory system, Stageforce, and lead staff training

STAGER / SOCIAL MEDIA COORDINATOR / May 2020  - March 2021 / Allure Interior Solutions / Lynwood, WA

  • Translated abstract design concepts into full-scale staging projects for new builds and resale, including layouts, furniture and decor selection

  • Played an instrumental role in the team focused on online marketing, website redesign, and social media campaigns

SOCIAL MEDIA MANAGER / Sept. 2015 - Present / Design Fli, Portland, OR & Seattle, WA

  • Freelance social media management and photography services. Previously freelance staging work from 2016-2017 in Portland, Or.

DESIGN ASSISTANT/ DESIGN & MARKETING LEAD / May - October 2016 | January 2018 - October 2019 / Vioure, Seattle, WA

  • Piloted new corporate strategy focusing on client-driven, trendsetting, cost-conscious hospitality designs for the short term rental market

  • Led cross-functional team to define and implement unique style across branding, interior design, art curation, and promotional web presence

  • Project managed 8 units simultaneously, mitigating risks, troubleshooting, and allocating resources

  • Managed monthly art walk events to drive revenue and awareness while sourcing local artwork and goods for a unique live-in gallery

SALES II / Dec. 2016 - May 2018 / Miller Paint Co, Portland, OR & Seattle, WA

  • Customer- facing role focused on product and color assistance, sales, store specific social media, color matching skills and inventory management. Keyholder level.

SOCIAL MEDIA MANAGER / January 2015 - January 2018 / Lounge Lizard Vintage Furniture, Portland, OR

  • In charge of creating, uploading and maintaining content on Facebook, Craig’s List, Pinterest and Instagram accounts. Provided sales and design expertise and assistance to customers in addition to updating the sales floor and detailing newly acquired pieces.

INTERN / February - August 2014 / Kibbutz Lotan Center for Creative Ecology, Israel

  • Internship in Alternative Building Methods (Passive Solar, Green Technology, Permaculture, straw bale and mud building) also contributed to the company blog, social media and various other graphic design and branding projects.